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Public education campaigns are valuable for increasing awareness of stroke symptoms and facilitating use of the 9-1-1 system, which improves the speed-of-care delivery. The size of this task is often underestimated. The message needs to be tailored to individual audiences; it should not be assumed that a broad general message would suffice. Simply assuming that delivering generic stroke education will positively affect change is a recipe for failure.
Education campaigns that focus on certain aspects of health seeking behavior are more likely to be successful.
As an EMS professional, your role is a crucial step in facilitating stroke care. The goal is minimize both mortality numbers and long-term disability through awareness of:
- The region’s routing protocols and the stroke capabilities local hospitals
- Performance metrics from EMS data for educational purposes
- Public education to recognize the signs of stroke and learning how to take action. [69]
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